🇳🇬 Job Vacancies @ PE Lifts Limited – 5 Positions

PELifts, a premier home lift manufacturer, upholds the highest standards of quality and safety. Proudly made in Accra, Ghana, PELifts boasts a global presence in 14 countries. With 44 operational experience centers worldwide and more in development, the company is renowned for its outstanding service and commitment to excellence. PELifts operates two state-of-the-art manufacturing facilities and two specialized Engineering and Design Centers in Accra, Ghana.

We are recruiting to fill the following positions below:

1.) Follow-Up Lead Re-engagement Executive
2.) General Manager
3.) Head of Operations
4.) Head of Expansion and Business Development
5.) Head of Projects

Job Title: Follow-Up Lead Re-engagement Executive

Location: Lagos
Employment Type: Full-time

Job Summary

• The Lead Follow-Up Executive will lead the strategic re-engagement of previously contacted but unconverted leads/clients.
• This role is responsible for maximizing ROI through effective supervision of the leads generated, improving CRM practices, and creating tactical engagement strategies to convert dormant leads into active opportunities.
• The ideal candidate is a strategic thinker with deep knowledge of sales funnels, CRM workflows, marketing automation, and customer psychology.

Key Objectives:

• Drive reconversion of leads tagged “Not Converted” by Sales.
• Strategically manage re-engagement officers and CRM activities to optimize lead movement.
• Oversee accurate segmentation, follow-up, and escalation processes.
• Develop data-driven solutions and scripts to address conversion objections.

Core Responsibilities

• Re-Engagement Strategy & Process Optimization
• Analyze unconverted lead trends and develop targeted objection-handling strategies.
• Identify bottlenecks in the lead journey and propose innovative follow-up methods.
• Approve re-engagement offers, seasonal promotions, or value incentives to boost conversions.
• Ensure marketing alignment with sales to create seamless lead handovers.
• Take ownership of the end-to-end follow-up process for previously contacted but unconverted leads across all market segments (residential, commercial, institutional, etc.).
• Analyze patterns of non-conversion and craft personalized reactivation campaigns that address key objections (e.g., budget, timing, technical issues).
• Reintroduce potential clients to the organisation’s offerings, updated packages, new features, payment plans, and warranties.
• Work closely with the marketing content and technical teams to customize messaging, visual assets, or offers per lead type.
• Supervise correct lead tagging, call documentation, lead scoring, and escalation procedures in CRM.
• Oversee the entire re-engagement workflow using Fresh sales CRM.

CRM Oversight & Data Management:

• Ensure CRM is consistently updated with accurate lead notes, statuses, and communication logs.
• Collaborate with the CRM Coordinator to segment leads effectively by market type (residential, commercial, institutional, etc.).
• Implement lead temperature tracking (cold, warming, hot) and oversee automation reminders for follow-ups.
• Approve content and email/WhatsApp drip sequences used for nurturing leads.

Performance Monitoring & Reporting:

• Generate daily, weekly and monthly performance reports highlighting:
• Number of leads re-engaged
• Lead warming and reconversion rates
• Top objections and insights
• Team productivity metrics (calls, follow-ups, outcomes)
• Recommend adjustments in strategy to the Head of Marketing based on lead behaviour and campaign effectiveness.
• Review weekly Freshsales dashboards to assess key performance indicators (e.g., revived leads, reconversions, reasons for stalling).
• Generate actionable insights for sales and marketing improvement.
• Deliver performance reports to senior management and propose strategic next steps.
• Identify recurring objections and recommend product, pricing, or messaging adjustments.

Key Performance Indicators (KPIs)

• % of unconverted leads successfully re-engaged
• Number of revived leads escalated to Sales weekly/monthly
• Lead response and engagement rate
• Officer productivity (calls made, follow-ups completed)
• CRM accuracy and update rate
• Improvement in conversion rates due to re-engagement efforts
• Time taken to reassign leads and initiate follow-up

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field
• 2+ years’ experience in marketing/sales strategy or lead management
• Proven track record in team leadership and conversion improvement
• Experience using CRM software (preferably Freshsales).

Required Skills & Competencies:

• Strong leadership and team coordination abilities
• Excellent understanding of B2B/B2C sales and customer reactivation
• Proficient in CRM systems, especially Freshsales or similar platforms
• Strategic thinker with problem-solving and objection-handling capabilities
• Exceptional verbal and written communication skills
• Analytical mindset with ability to interpret data and trends
• High attention to detail and process discipline.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CVs and Resumes to: headhr@pelifts.com using the Job Title as the subject of the mail.

Job Title: General Manager

Location: Lagos
Employment Type: Full-time

Job Summary

• The General Manager is responsible for overseeing the day-to-day operations of the organization, ensuring the alignment of all departments with the company’s strategic objectives.
• The GM provides leadership across functional areas including operations, finance, marketing, sales, human resources, and administration, while driving profitability, operational efficiency, and a high-performance culture.

Key Responsibilities
Strategic Leadership:

• Develop and implement strategic plans that align with company goals.
• Lead cross-functional teams to execute company-wide initiatives.
• Translate vision into actionable business objectives and KPIs.

Business Operations:

• Oversee daily business operations across all departments.
• Monitor and improve operational efficiency, processes, and workflows.
• Ensure compliance with legal, regulatory, and company standards.

Financial Management:

• Develop and manage annual budgets, forecasts, and cost-control measures.
• Oversee financial reporting, cash flow, and investment planning.
• Drive profit growth by identifying new revenue streams and cost optimization opportunities.

People Management:

• Lead, coach, and evaluate department heads and team members.
• Foster a positive, engaging, and high-performing work culture.
• Lead workforce planning, recruitment, and succession planning strategies.

Sales & Business Development:

• Develop strategies to increase revenue, market share, and customer satisfaction.
• Maintain relationships with key partners, stakeholders, and clients.
• Evaluate market trends and adjust strategies to respond to opportunities and threats.

Leadership & Cross-Functional Collaboration:

• Lead and motivate cross-departmental teams toward operational excellence.
• Provide strategic direction to technical, production, logistics, and field teams.
• Collaborate closely with HR, Finance, and Sales teams to support company-wide objectives.

Reporting & Performance Tracking:

• Submit weekly/monthly reports on operations, project status, cost performance, and expansion plans to the CEO and Board.
• Ensure compliance with industry regulations, safety codes, and company policies.
• Conduct risk analysis and implement mitigation strategies.
• Set company-wide performance targets and ensure tracking mechanisms.
• Use data and analytics to drive decision-making.

Risk & Compliance:

• Identify and mitigate business risks.
• Ensure legal compliance and company policy adherence in all areas.
• Maintain business continuity and crisis management plans.

Key Competencies:

• Strategic Thinking & Execution
• Business Acumen & Financial Literacy
• Strong Leadership and People Management
• Communication and Negotiation Skills
• Decision-Making and Problem-Solving
• Adaptability and Change Management
• Data-Driven Decision-Making

Qualifications & Experience

• Bachelor's degree in Business Administration, Management, or related field (Master’s preferred).
• Minimum of 7–10 years’ experience in a senior leadership or general management role.
• Proven track record of managing operations, financials, and people.
• Experience in [insert industry] preferred.

Key Performance Indicators (KPIs)

• Project Completion Rate – % of projects delivered on time and within budget
• Operational Efficiency – Reduction in production delays and service downtime
• Client Satisfaction Index – Measured via feedback and SLA adherence
• Expansion Milestones Achieved – New markets, branches, or partnerships launched
• Revenue Growth Contribution – Increase in topline through improved operations
• Team Performance Metrics – Delivery against departmental targets
• Achievement of Strategic Goals and Milestones
• Compliance & Risk Mitigation Records

Reporting Structure:

• Reports directly to: CEO/ COO/ED Operations
• Oversees the following: Technical Lead, Head of Production, Head of Project,
• Expansion Manager.
• Collaborates with: Sales, HR/Admin, Finance and Marketing departments.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CVs and Resumes to headhr@pelifts.com using the Job Title as the subject of the mail.

Job Title: Head of Operations

Location: Lagos
Employment Type: Full-time

Job Summary

• The Operations Manager is responsible for the day-to-day management, coordination, and oversight of all operational activities across the elevator sales, installation, and maintenance value chain.
• This role ensures seamless collaboration between internal departments and the overseas manufacturer to ensure timely delivery, quality control, efficient site operations, and customer satisfaction.
• The position also manages the administrative operations and operational compliance for activities in Nigeria and Ghana and ensures the alignment of all processes with organizational goals.

Key Responsibilities
Operational Oversight

• Oversee the full lifecycle of elevator projects from sales handover to post-installation maintenance.
• Manage workflow and processes across Sales, Finance, Procurement, Production, logistics, CRM, installation, and after-sales support.
• Ensure smooth coordination with the international manufacturing partner for order placements, shipment schedules, and technical documentation.
• Review and approve and coordinate all field/site operations in collaboration with HR and the technical team.
• Review and approve administrative requests, coordinated through the HR Department.
• Oversee the execution of daily operational activities, including site operations, installation processes, maintenance services, and customer support.
• Collaborate with HR to ensure that all site operations are compliant with safety and regulatory standards.

Administrative Operations:

• Manage the administrative functions of the operations department, including scheduling, reporting, documentation, and compliance.
• Ensure that operational policies, processes, and procedures are in place and adhered to by all team members.
• Maintain smooth coordination with internal teams such as Sales, HR, finance, and technical and other departments for seamless operations.

Site Visit Approvals & Coordination:

• Approve and coordinate site visits and related activities concerning the installation and maintenance of elevators.
• Work closely with HR to manage site visit logistics, ensuring all resources (water, light, and technical personnel) are in place and that safety standards are met.

Logistics & Supply Chain Management

• Monitor international shipments, customs clearance, and inventory availability.
• Liaise with the logistics and procurement teams to minimize lead times and ensure availability of lift components.
• Identify and mitigate operational risks related to import delays, site readiness, or compliance issues.

Team Management & Performance

• Supervise Regional Operations Managers and Site Leads across Nigeria and Ghana.
• Ensure timely execution of installation and maintenance schedules by the technical team.
• Implement performance improvement strategies and drive efficiency within the operations team.
• Maintain high standards of safety, quality, and compliance across all sites.

Process Improvement & SOP Implementation

• Develop, document, and enforce standard operating procedures (SOPs) for all operational functions.
• Identify bottlenecks and areas for improvement, leveraging data and feedback for continuous improvement.
• Use CRM and project management tools to track progress and performance metrics.

Cross-Departmental Collaboration

• Work closely with the Sales, HR, Technical, Finance and other teams to align operational strategy with company objectives.
• Support HR in approving and coordinating operational staff visits to sites and ensuring field team welfare.
• Participate in strategic planning meetings and provide regular operational updates to executive leadership.

Compliance & Documentation

• Ensure all operational activities comply with local regulations and international standards for elevator safety.
• Maintain accurate records and reports on project status, logistics, installation progress, and operational challenges.
• Support internal audits and ensure corrective actions are taken promptly.

Key Performance Indicators (KPIs)

• Project Delivery Timeliness:
• Ensure 95% of elevator installations and maintenance are completed on time and within the agreed timelines.
• Track and reduce any project delays, ensuring project milestones are met.

Key Qualifications
Preferred Attributes:

• Experience working with international manufacturers or vendors.
• Proven ability to manage operations across multiple West African countries.
• Excellent negotiation and vendor management skills.
• Willingness to travel within the West and East African region frequently, and occasionally outside Africa.

Operational Efficiency:

• Reduce operational costs by 10% annually through optimized processes and cost-saving initiatives.
• Achieve a 90% efficiency rate in inventory management, ensuring that materials and parts are available when needed without excess stock.

Customer Satisfaction:

• Maintain a customer satisfaction score of 85% or higher for installations and after-sales services.
• Track customer complaints and ensure all issues are resolved within 48 hours.

Compliance & Safety Standards:

• Ensure 100% adherence to safety standards and regulatory compliance on all job sites.
• Conduct quarterly safety audits and ensure the team is trained and up-to-date on compliance standards.

Team Performance & Development:

• Achieve an 80% team retention rate by fostering a positive working environment and offering professional development opportunities.
• Implement and monitor performance appraisals for all direct reports, aiming for at least 90% of the team to meet or exceed performance targets.

Site Visit Approvals & Coordination:

• Approve 100% of site visits related to water, light, and other logistical needs within 24 hours of request.
• Ensure site operations are free from delays due to unapproved or incomplete resources, maintaining a 98% approval rating.

Vendor & Supplier Management:

• Maintain 95% or higher on-time delivery from suppliers, reducing delays in elevator installation or maintenance.
• Build and maintain strong relationships with suppliers, ensuring high-quality standards for all external components.

Process Improvement:

• Implement at least two significant operational process improvements per year to enhance workflow efficiency.
• Continuously monitor and report on the success of these improvements, aiming for a 10% increase in operational productivity.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CVs and Resumes to headhr@pelifts.com using the Job Title as the subject of the mail.

Job Title: Head of Expansion and Business Development

Location: Lagos
Employment Type: Full-time

Job Summary

• The Head of Expansion and Business Development is responsible for leading the company’s efforts to expand its market presence, increase revenue, and explore new business opportunities, both within and outside the existing geographical regions (Nigeria, Ghana, Togo,Benin and potentially other West African and East African countries).
• The role requires a strategic thinker with deep knowledge of market dynamics, the elevator industry, and expansion strategies.
• The individual will be tasked with identifying key areas for growth, developing new partnerships, and driving the execution of business strategies to ensure the company’s competitive edge in the market.

Key Responsibilities
Business Development Strategy:

• Develop and implement strategies for business expansion, identifying new market opportunities and business verticals in both existing and new regions.
• Create and execute short-term and long-term business development plans to align with the company’s growth goals and market needs.
• Build a robust business pipeline, including both B2B and B2C opportunities, to meet revenue targets and growth objectives.
• Establish partnerships and collaborations with key stakeholders in the industry, including developers, contractors, architects, and government bodies.

Market Research & Analysis:

• Lead market research initiatives to analyze current market trends, customer needs, and competitive landscape.
• Provide insights and data to the senior management team regarding new market opportunities, including geographic areas and industry verticals.
• Assess customer needs and competitor activities, identifying areas for business differentiation and innovation.
• Monitor industry trends, regulatory changes, and new technologies to ensure the company remains at the forefront of the market.

Expansion and Geographical Growth:

• Lead the company’s expansion strategy into new regions and countries, particularly within West Africa.
• Establish processes for scaling operations to new territories while ensuring operational efficiency, brand consistency, and customer satisfaction.
• Oversee the coordination of logistics, sales, and operational setup in new locations, including Nigeria, Ghana, and future expansion regions.
• Ensure that new markets are aligned with the company’s mission, vision, and operational capabilities.

Business Relationships and Networking:

• Build and maintain strong relationships with key stakeholders, clients, government officials, contractors, and other business partners.
• Represent the company in industry forums, networking events, and business development meetings to drive brand recognition and secure new business deals.
• Negotiate and close high-value deals, including contracts for elevator sales, installation, and maintenance.

Performance Tracking and Reporting:

• Set measurable KPIs for the business development team and regularly track performance against targets.
• Report on business development activities, including pipeline development, market penetration, and deal closures, to the CEO and executive management team.
• Analyze the effectiveness of expansion strategies and make recommendations for adjustments or enhancements.

Financial Management:

• Work closely with the finance team to assess the financial viability of expansion initiatives, including market entry costs, return on investment, and profitability.
• Monitor and control budgets for expansion projects, ensuring that costs are kept within approved limits.

Cross-Functional Collaboration:

• Collaborate with marketing, sales, operations, and technical teams to ensure seamless execution of business expansion projects.
• Provide leadership to cross-functional teams by aligning the company’s growth goals with the capabilities and strengths of other departments.
• Ensure that customer feedback and market intelligence are used to improve service offerings and product development.

Team Leadership:

• Lead and mentor a high-performing business development team, providing guidance, coaching, and performance evaluations.
• Encourage innovation, collaboration, and the professional development of team members.

Key Performance Indicators (KPIs)
Market Expansion:

• Successfully launch business operations in at least two new countries/regions within a 12-month period.
• Achieve market penetration targets for new regions, reaching a 15-20% market share within the first year of expansion.

Revenue Growth:

• Achieve year-over-year growth in revenue from new markets by at least 25%.
• Secure new business deals worth $X (target based on organizational goals) annually, with a focus on large-scale installations and long-term maintenance contracts.

Client Acquisition & Retention:

• Acquire a specified number of high-value clients in new markets within the first year of operation.
• Maintain a customer retention rate of at least 80% in new markets through exceptional service delivery and client relationship management.

Business Development Activities:

• Maintain a sales pipeline of qualified leads, ensuring a 30% conversion rate from proposal to closed business.
• Expand the business partnership network by 40%, including key partnerships with contractors, developers, and government bodies.

Operational Efficiency:

• Oversee the successful setup of new regional operations with operational costs within budget and timelines.
• Ensure that expansion projects achieve 95% on-time execution with minimal operational disruptions.

Financial Health of Expansion:

• Achieve ROI targets for each expansion market within the first 18 months of entry.
• Ensure that the operating margins for new market regions meet the company’s profitability targets.

Key Qualifications
Education:

• Master’s Degree in Business Administration, Marketing, International Business, or a related field (MSC preferred).

Experience:

• 7–10 years of experience in business development, expansion, or a senior management role, preferably in the elevator, construction, or related industries.
• Proven track record of managing business expansion projects across multiple countries or regions.
• Experience in sales and marketing, with a focus on both B2B and B2C sectors.

Skills & Competencies:

• Excellent leadership and team management abilities.
• Strong strategic and analytical thinking.
• Proficiency in market research, sales forecasting, and competitive analysis.
• Experience in negotiating and closing large-scale deals.
• Strong communication, negotiation, and relationship-building skills.
• Knowledge of international business expansion, compliance, and regulatory environments.

Preferred Qualifications:

• Previous experience in the elevator industry or construction-related fields.
• Familiarity with international trade, supply chain management, and logistics.
• Multilingual proficiency (e.g., English and French) is a plus.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CVs and Resumes to: headhr@pelifts.com using the Job Title as the subject of the mail.

Job Title: Head of Projects

Location: Lagos
Employment Type: Full-time

Job Summary

• The Head of Projects is responsible for overseeing all project-related activities within the organization, ensuring that elevator installations, maintenance projects, and other related operations are executed efficiently, on time, and within budget.
• This role involves managing project teams, liaising with stakeholders, ensuring compliance with safety standards, and ensuring that all projects meet quality standards.
• The Head of Projects will work closely with various departments including sales, HR, finance, operations, and technical teams to drive the successful execution of projects.

Key Responsibilities
Project Leadership and Oversight:

• Lead the planning, execution, and closure of projects, ensuring that the company’s elevator installation and maintenance projects are delivered on time, within scope, and on budget.
• Manage the project lifecycle from initiation to completion, providing leadership and direction to project teams, and ensuring clear communication across all stakeholders.
• Set clear objectives, deliverables, and project timelines, ensuring all project milestones are met in accordance with the project plan.

Project Planning and Scheduling:

• Develop detailed project plans, including scope definition, timelines, resource allocation, and budgeting.
• Oversee the scheduling of work to ensure timely completion of all projects, managing dependencies and addressing potential roadblocks or delays.
• Collaborate with the sales team to ensure project requirements align with customer expectations and contractual obligations.

Budget and Resource Management:

• Develop and manage project budgets, ensuring financial resources are used efficiently, and monitor project costs to avoid overruns.
• Allocate resources, including labor, materials, and equipment, ensuring projects are completed within the allocated budget.
• Ensure that all project-related documentation is completed accurately and on time, including invoices, purchase orders, and progress reports.

Team Leadership and Coordination:

• Lead and motivate cross-functional project teams, providing guidance, support, and performance evaluations to ensure that team members achieve project goals.
• Act as the primary point of contact for project stakeholders, ensuring clear and consistent communication throughout the project.
• Provide leadership and mentorship to project managers and team members, fostering a collaborative environment that encourages innovation and continuous improvement.

Risk and Issue Management:

• Identify potential risks and issues related to projects and proactively develop mitigation strategies to minimize negative impacts on project timelines, costs, and quality.
• Manage issues as they arise, resolving problems efficiently and ensuring that corrective actions are taken quickly.
• Conduct regular risk assessments and ensure that risk management plans are implemented throughout the life of each project.

Quality Assurance and Compliance:

• Ensure that all projects comply with the company’s quality standards, safety regulations, and industry-specific certifications.
• Develop and implement project quality assurance and quality control procedures to ensure the delivery of high-quality projects.
• Ensure that all necessary regulatory permits, certifications, and legal requirements are met before and during the execution of projects.

Stakeholder Management:

• Maintain strong relationships with clients, vendors, contractors, and other key stakeholders, ensuring that their needs and expectations are addressed throughout the project lifecycle.
• Provide regular updates to stakeholders regarding project status, risks, and any changes to scope or timelines.
• Ensure client satisfaction by delivering projects to the required specifications, on time, and within budget.

Reporting and Documentation:

• Provide timely, accurate project reports to senior management, including progress updates, cost analysis, and any project risks or issues.
• Ensure that all project documentation is maintained in an organized and accessible manner.
• Track and report key performance metrics (KPIs) for each project, ensuring that targets are met.

Post-Project Evaluation and Handover:

• Oversee the successful handover of completed projects to clients, ensuring that all deliverables are met and the client is satisfied with the results.
• Conduct post-project reviews to evaluate performance and identify opportunities for improvement in future projects.
• Analyze project performance against KPIs, customer feedback, and financial goals to continuously improve project management processes.

Key Performance Indicators (KPIs)
Project Completion:

• Successfully complete 95% of all projects within agreed-upon timelines and budget.
• Maintain a client satisfaction score of at least 85% for completed projects.

Budget Adherence:

• Achieve a variance of no more than 10% from the initial project budget.
• Maintain cost-efficiency in the allocation of resources, including labor, materials, and equipment.

Quality and Compliance:

• Ensure that 100% of projects comply with internal quality standards and external regulatory requirements.
• Conduct quarterly quality audits and achieve a pass rate of 90% or higher.

Risk Management:

• Minimize project risks and issues, with a target of resolving 90% of issues within the first 48 hours of being reported.
• Develop and implement risk management plans for 100% of projects.

Team Performance:

• Achieve a 90% or higher satisfaction rating for project team members on internal performance evaluations.
• Successfully mentor and develop project managers and junior staff, resulting in at least 80% of team members meeting or exceeding their personal development goals.

Client Satisfaction:

• Achieve at least an 85% client satisfaction rate on project completion surveys.
• Ensure that all post-project evaluations and handovers are completed with 100% satisfaction from clients.

Key Qualifications
Education:

• Bachelor’s degree in engineering, Project Management, Construction Management, or a related field.
• A master’s degree in project management or a similar discipline is a plus.

Experience:

• 7–10 years of experience in project management, with at least 5 years in a senior leadership role in the elevator industry, construction, or a similar sector.
• Proven experience in managing large-scale installation and maintenance projects.
• Strong track record of managing cross-functional teams and delivering projects on time and within budget.

Skills & Competencies:

• Expertise in project management methodologies (e.g., Agile, Waterfall).
• Excellent leadership, communication, and interpersonal skills.
• Strong problem-solving and decision-making abilities.
• In-depth knowledge of construction, installation processes, and elevator systems.
• Strong organizational and time-management skills.

Preferred Qualifications:

• PMP, PRINCE2, or other project management certifications are a plus.
• Experience working with international suppliers and contractors, particularly in the elevator manufacturing industry.
• Familiarity with construction safety standards and regulatory requirements for elevator installations.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CVs and Resumes to: headhr@pelifts.com using the Job Title as the subject of the mail.